Best Ecommerce Platforms for Selling Online
You want to build your own online store, but there are so many options! Find out the ins and outs of different platforms here.
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12 Essential Elements Your eCommerce Site Needs to Boost Sales in 2025 (with Examples for each!)
As the world of eCommerce evolves, simply having a website isn't enough. Your site must actively convert visitors into buyers, offering a seamless and trustworthy experience. Is your eCommerce site designed to sell?
Many sites lose potential sales because they fail to view their storefronts from the customer’s perspective. They might have eye-catching designs, but lack user-friendly elements. By focusing on the right elements that enhance user experience, build trust, and increase functionality, you can boost conversions and stay competitive.
Below are 12 essential elements that every eCommerce website should implement in 2025 to optimize sales.
1. Clear, Recognizable Logo
Amazon’s simple yet memorable smile logo is an integral part of their branding. As one of the largest eCommerce giants, Amazon shows the importance of a professional logo in establishing
Unlocking the Full Potential of Your Online Store: A Guide to eCommerce Optimization
So, you’ve launched an online business venture, huh?
That’s great.
Whether it’s dropshipping, Amazon Affiliate marketing, info products, Software as a Service (SaaS), or whichever eCommerce venture you’ve embarked on, online is where the riches are these days.
While your enterprise might be profitable, I’ve got some good news for you. You can still grow even more.
How?
Through smart eCommerce optimization. By fine-tuning what you are already doing, you can close more sales and maximize profits.
In this guide, I will give you 12 proven eCommerce optimization tips to boost your online business. But before we get into the nitty-gritty, let’s discuss your store’s vital but unseen foundation—the store architecture.
eCommerce Architecture: Your Online Store’s Foundation
How you set up your store determines wh
The Ultimate Guide to Prebuilt Shopify Stores: Unlocking Success with Turnkey, Custom, and Established eCommerce Solutions
In the fast-paced world of eCommerce, the allure of prebuilt Shopify stores continues to captivate both novice and experienced entrepreneurs.
Amazon vs. AliExpress: The Ultimate eCommerce Showdown
Amazon and Aliexpress are among the world's leading online shopping retail companies. They are both market leaders and innovators that have a massive influence over the global eCommerce landscape.
And while we often hear Amazon and Aliexpress mentioned in the same breath, how much do you actually know about each of these companies? If you’re going to be using either of these platforms to source and sell products of your own, it helps to know who you’re working with.
That’s why I decided to delve into these online retail giants and see how they stack up against each other.
The Global Ranking
Amazon
Amazon was founded by Jeff Bezos in 1994 as an online bookstore. Its first IPO was held in 199
The Best Dropshipping Software for 2025 (in Order of Importance)
SaleHoo Dropship is by far the best dropshipping software for small to medium businesses that want to scale their operations. This product research and supplier sourcing platform allows dropshippers to find profitable products from a variety of niches to add to their Shopify store.
How to Build a Dropshipping Website That Actually Sells
How to build a dropshipping website?
Building a dropshipping website can be done in a few steps. First, choose a reliable eCommerce platform like Shopify or WooCommerce. Then, select a niche for your products and find reputable suppliers using a tool like SaleHoo Dropship. Next, design your website using pre-made templates, add your products with detailed descriptions and high-quality images, and set competitive prices. Finally, set up payment gateways, configure shipping options, and launch your site. Promote it through social media and SEO to attract customers and start making sales!
Would you buy from a messy, slow, and confusing online store?
Probably not.
Your website is your storefront. And it’s key to the success of your dropshipping business.
You need an awesome dropshipping website that looks great and functions smoothly. A fast, attractive, and user-fri
Dropshipping Operating Expenses: Everything You Need to Know
By understanding and budgeting for operating expenses, implementing cost-cutting strategies, and leveraging free resources, you can successfully navigate the financial aspects of dropshipping.
How to Calculate (and Optimize) Inventory Turnover Ratio for Your eCommerce Business
The inventory turnover ratio shows you how many times your inventory is sold and replaced over a specific period.
16 Best Ecommerce Platforms & Online Store Builders in 2025
The best eCommerce platform depends on your needs and goals. A simple, user-friendly interface is key for beginners, while extensive customization and scalability might be more important for advanced sellers.
How to Get More Customers to Your Online Store
If you're struggling to generate sales, one of the following issues could be the reason. First, review your website. If your store is hard to use or slow, people will leave before buying anything.
19 Online Selling Apps to Make Money in 2025
What are the best online selling apps to make more money in 2025?
Some of the best and most trustworthy selling apps to make more money in 2025 include Shopify, BigCommerce, SaleHoo Dropship, Amazon Seller App, and others. There are many apps for many different aspects of the selling process, which we will go through below.
What’s the one thing that can take your eCommerce business to the next level and help you boost your sales?
A selling app.
These selling solutions enable individual sellers and business owners like you to sell online or simply improve the way you’re doing your business. You can create a full-service online store or use the app's marketplace to sell directly to customers. Since all businesses exist to sell their offerings,anything enabling you to increase your sales is an ally you cannot overlook.
Why eCommerce apps?
So, what&
10 Best Shopify Alternatives (Free & Paid) to Consider in 2025
Some of the best Shopify alternatives are BigCommerce, Shift4Shop, WooCommerce, Wix, Magento, Squarespace, PinnacleCart, Ecwid, Prestashop, and Sellfy.
9 Best Free eCommerce Platforms (Reviewed & Compared)
When it comes to building an online store without breaking the bank, free eCommerce platforms are the ideal solution. The best free eCommerce platform for you depends on your specific business needs.
eCommerce Breakdown: BigCommerce vs. Shopify
Selling online is truly the wave of the retail future. Savvy retailers and newbies alike are well aware that this wave is just starting to crest. That's why there's such intense competition to be the best online store builder around. Today, we take a deep dive to see which eCommerce platformis right for you: BigCommerce or Shopify? Which one will prevail in the long run? That's a good question, which we'll attempt to answer in this article.
4 Ways to Find Your First 50 eCommerce Customers
If you’ve recently launched an eCommerce business and need to find those first 50 customers to get the ball rolling, it can be tough to figure out where to start. Your first customers are your most important—they help your business get seen and heard, and help you figure out any glitches in your processes.
Is Your Returns Policy Costing you Sales?
A couple of years ago, some of the biggest eCommerce giants in the world started offering very buyer-friendly returns policies. ASOS.com not only offer free return shipping, they also give buyers 28 days to to decide whether they want to keep an item or return it. Pretty lenient huh?
How to Find Your Target Audience For Your eCommerce Website
With the exception of Amazon, which sells everything from 3-liter bottles of cat shampoo to state-of-the-art 3D printers, and a few online department stores, eCommerce sites are typically quite niche oriented. They succeed because they’ve identified a gap in the market for a specific product or idea, and they market themselves as leaders in the provision of these niche items or services. Therefore, attracting the right audience—an audience with the same niche interest—is vital, and a failure to locate and captivate this audience will undoubtedly make it more challenging to thrive.
Why Define Your Audience?
Quite simply, it is impossible to market your products and services effectively unless you know who you’re marketing them to. There is no such thing as average marketing for the average Joe; every single advertisement, article or social media post
How to Craft High-Converting eCommerce Landing Pages
All ecommerce sites exist for one reason and one reason only: to make you money. Everything about your website should be designed to get your visitors to the checkout. Sometimes that means building enticing offers and advertisements that funnel traffic toward your offerings. Landing pages are a big part of that process, and you can’t afford to ignore them.
22 Must-Have Landing Pages for Your eCommerce Store
A homepage is the first page a visitor arrives on when they directly put the website URL into the browser’s search bar (as opposed to searching it on Google).
Wix Dropshipping: The Ultimate Beginner's Guide for 2025
Dropshipping with Wix is a bit more complicated than other platforms. And there are also some major downsides that you should know about before you lock yourself into a yearly subscription.
Doba Review - Is Doba worth joining?
Doba has gained some great reviews on the web for providing a sourcing directory specializing in drop shippers. But does the reality live up to the hype?
eCommerce Order Fulfillment Guide: Service Types and Strategies
So you’re finally diving into eCommerce, fueled by the positive reception of your product when you first tested the waters. You’ve done the math and the numbers indicate it will be a profitable venture for you. It’s all good - there’s a strong demand for your product, which means the customers are just there, waiting to give you their money.
You forecast a spike in demand as the holidays near. You chuckle and joke that you’ll probably be buried in orders to fulfill you won’t have time to eat and sleep.
That joke, however, is a possibility that happens all too often in real life. While it’s good that you already have a robust customer base hungry for what you have to offer, you need to think about how you are going to fulfill all their orders.
Now this may sound a bit harsh, but it’s true nonetheless: Not being able to have time for your
14 Abandoned Cart Email Best Practices (Checklist)
Did you know that over three-quarters of online shoppers that place items in a shopping cart go on to abandon that cart before making a purchase? An estimated $4 trillion of merchandise was expected to languish unpurchased in abandoned carts in 2017 alone — that’s a lot of money to leave on the table. People abandon carts for a variety of reasons. 64% were scared off by expensive shipping, while close to half had no intention of making a purchase in the first place — they were just browsing or doing research.
Whatever the reason for cart abandonment, it has been shown that retargeting potential customers via triggered email is one of the most effective forms of email marketing. Studies reveal that 48% of abandoned cart emails are opened and one in three openers go on to make a purchase. That’s a compelling success rate, yet many retailers fail to retarget potential cu
How to Start a WooCommerce Dropshipping Store
Lots of people think about starting a dropshipping business. But they never take the all-important first step and actually build a store.
WooCommerce is an easy-to-use free plugin that makes it helps you to create an e-commerce store.
In this guide, we’ll go through the step-by-step process of how to start a WooCommerce dropshipping store.
You’ll learn:
The pros and cons of using WooCommerce
How to set up your store
Where to find dropshipping products
What to look for in a product
The best dropshipping plugins for WooCommerce
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The Future Of E-Commerce: Trends To Watch In 2025
The top two obstacles to growth are winning new customers and building people capacity who are doing well by doing good.
To help you with the first obstacle, I wanted to share how our Growth CFOs think about eCommerce. We learn a lot when working with CMOs and marketing experts.
As the world becomes more connected and digital, e-commerce continues to grow at an unprecedented rate. In 2020 alone, global e-commerce sales topped $4.2 trillion, with projections indicating that this number will only continue to rise. With the ever-changing landscape of e-commerce, it's vital to stay ahead of the curve and understand the latest trends shaping the industry. Here are some of the key trends to watch in 2025:
AI-Generated Noise: AI-produced articles and pictures are going mainstream fast. As a result, AI-generated content marketing will explode while its effectiveness decreases. To
