Its because its a dropship design site. There is about a million sites just like it. Many people just look at it once and Know its the same kind of site that they have seen a hundred times.
You will have better luck creating your own site with the same products then use dropship designs layout.
Yep, have to agree with Jimmy.
It screams drop shipper the moment it opens, and what makes it even worse in my opinion is the fact that it seems PROUD to be!.
I believe You have to think of an online shop as you would an offline shop. You have to make it enticing for customers, you have to make them feel welcome and create an interest, create a desire, something that makes them want to explore more, not something that looks like a promotional billboard for drop shipping.
I know you have already spend cash on this set-up, just as many others do as well. Unfortunately without skills in website development you will pay a lot more to develop your own shop layout, but that would be the option I would choose over what you currently have.
Take a look at different shop layouts, ones that aren't focused on drop shipping, and you may find one that you can make your own at a good price.