Children’s Toys Market Trends, Forecast & Insights [2025]

Last updated Mar 6, 2025
Children’s Toys offer a diverse range of products that appeal to a wide demographic of buyers, making them a lucrative option for sellers looking to enhance their eCommerce store. With a typical selling price range of $16 - $30, sellers can cater to various budgets while promoting quality and engaging play experiences. As the peak selling season typically occurs in November, now is an excellent time for sellers to start preparing their inventory and marketing strategies to capitalize on holiday demand.
Seasonal Peak month: November
About the product
Children’s toys encompass a wide variety of products designed to entertain, educate, and support the developmental needs of children across various age groups, typically ranging from infants to pre-teens. This product class includes categories such as action figures, dolls, building sets, and educational games, appealing to a diverse audience of buyers looking for quality and engaging playtime options for their children.
Key details
  • $21
  • $16 - $27
  • High Month November
    Low Month July
Relative Interest
 
Seasonality
High Month Nov
Low Month Jul

About the product
Children’s toys encompass a wide variety of products designed to entertain, educate, and support the developmental needs of children across various age groups, typically ranging from infants to pre-teens. This product class includes categories such as action figures, dolls, building sets, and educational games, appealing to a diverse audience of buyers looking for quality and engaging playtime options for their children.
Key details
  • $21
  • $16 - $27
  • High Month November
    Low Month July

Dropship products for Children’s Toys

Browse these curated products from SaleHoo Dropship. If you have a SaleHoo Dropship account, simply click the “Add to Import List” button to add them to your import list. Don’t have an account yet? Click here to find out more

Recordable Sound Module for Plush Toys
Recordable Sound Module for Plush Toys
USD $1.76
Realistic Mini Artificial Goldfish Decorative Toys
Realistic Mini Artificial Goldfish Decorative Toys
USD $0.35
Recordable Sound Module for Plush Toys
Recordable Sound Module for Plush Toys
USD $0.68
Lovely Creative Plush Doll Toys Cushion
Lovely Creative Plush Doll Toys Cushion
USD $0.89
Realistic Artificial Halloween Decoration Educational Toys
Realistic Artificial Halloween Decoration Educational Toys
USD $2.09
Interactive Squeaky Dog Egg Toys for Puppies
Interactive Squeaky Dog Egg Toys for Puppies
USD $0.66
30 Seconds Voice Recorder for Plush Toys
30 Seconds Voice Recorder for Plush Toys
USD $1.58
Transparent Doll Stand Support for Displaying Toys
Transparent Doll Stand Support for Displaying Toys
USD $1.48
Cute Animal Pattern Stress Relief Squeeze Toys
Cute Animal Pattern Stress Relief Squeeze Toys
USD $0.2
Durable Cardboard Cutter for DIY Cat Toys
Durable Cardboard Cutter for DIY Cat Toys
USD $3.26
Natural Cat Chew Toys Wooden Catnip Sticks
Natural Cat Chew Toys Wooden Catnip Sticks
USD $0.39
Kids Wooden Kitchen Playset Cooking Toys Set
Kids Wooden Kitchen Playset Cooking Toys Set
USD $13.71
Top suppliers for “Children’s Toys”

Discover these curated supplier from SaleHoo Directory. If you have a SaleHoo Directory account, simply click the supplier name to get in touch with them. Don’t have an account yet? Click here to find out more

Supplier name
Country
Supplier type
About
Brands
Supplier name
 
Wholesalers
The company specializes in the ethical retail sector, emphasizing sustainability and fair trade practices. By offering a diverse selection of products, including homeware, fashion items, and gifts, they cater to environmentally conscious consumers. Their portfolio features a variety of items crafted from recycled materials and ethically sourced ingredients, demonstrating a commitment to reducing environmental impact while supporting local artisans worldwide. With a strong focus on community empowerment, many of the products are developed in collaboration with non-profit organizations and cooperatives, providing fair wages and safe working conditions for producers. The business is dedicated to promoting a sustainable lifestyle, encouraging customers to make responsible purchasing decisions that benefit both the planet and its inhabitants. The company continues to expand its offerings, introducing new arrivals and bestsellers that align with eco-friendly values. The mission extends beyond retail to inspire individuals to embrace fair trade practices and engage with sustainable living initiatives. For those seeking ethically made products that prioritize quality and responsibility, this retailer stands out as a trusted source. To learn more about their product range and initiatives, interested parties are invited to visit their website or contact the company directly for further information.
Eco, Fair Trade, Ethical
Supplier name
 
Wholesalers
In the competitive wholesale industry, this supplier stands out by providing a comprehensive assortment of quality products at affordable prices. They cater to a broad spectrum of businesses, including e-commerce marketplaces and retail outlets, ensuring seamless access to trending items across diverse categories. With a commitment to excellence, this supplier maintains an extensive inventory, featuring over 7,000 distinct lines within their nearly 30,000 square feet warehouse. Their focus is on ensuring customers can find the latest and most sought-after products, thereby fostering lucrative business opportunities for their partners. Understanding the dynamics of the marketplace, they specialize in budget lines that are well-suited for Pound and Pet Shops nationwide, as well as online platforms such as eBay, Amazon, and OnBuy. They pride themselves on quick shipping and reliable service, making it easy for their customers to thrive in a fast-paced market. Whether you're a small business looking to stock up or a larger retailer needing consistent supply, this supplier is dedicated to supporting your needs. With a robust selection and efficient order fulfillment processes, their mission is to help clients maximize their profitability. For further details about their offerings and to explore partnership opportunities, please visit their website or reach out directly.
Duracell, Daewoo, Baolishi, Turbo Shine
Supplier name
 
Dropshippers, Wholesalers, Manufacturers
Skillmatics develop innovative educational products for children, which build core skills and reinforce key learning concepts – all through the joy of play! Our team of educationalists has developed a range of products that engage young learners as they experience the enduring joy of discovery and self-learning.
Skillmatics
Supplier name
 
Wholesalers
This supplier started its business in 2005 selling millions of books to the general public and to the wholesale trade market. They ship internationally and they accept PayPal and major credit cards as safe payment methods. Register for a NEW account via https://www.snazal.com/myaccount.php?op=register. Download their catalog via PDF: https://www.snazal.com/catalogue/snazal-catalogue-gbp-print.pdf Excel: https://www.snazal.com/tradecat/Catalogue.xlsx Send a direct message to Nauman Matloob via snazalwholesale@gmail.com for wholesale orders and inquiries.
All Major Publications
Supplier name
 
Manufacturers
This innovative company is a leader in the children's toys and furniture industry, known for its commitment to quality and creativity. Specializing in personalized wooden toys, the business offers an extensive range of products designed to enhance childhood development through play. From beautifully crafted toy boxes to traditional rocking toys, every item is thoughtfully designed to spark imagination and learning. Their product lineup includes a variety of unique items, such as dolls houses, ride-on toys, and educational toys, all made from high-quality materials. With a focus on personalization, the company provides custom options that make their products ideal as gifts for newborns and children of all ages. Notably, their wooden toy box has been recognized as a perfect Christening gift, elevating its reputation in the marketplace. In addition to their extensive range of toys, they also supply children's furniture, ensuring that every piece complements the playful spirit found in their toys. The business prides itself on manufacturing in the UK, ensuring high standards of craftsmanship and sustainability. Customers appreciate the educational value of their toys, particularly those that encourage learning and skill-building. For those looking for exceptional quality and unique designs, this company remains a top choice in the realm of children's toys and furniture. Visitors are invited to explore the extensive collection online or get in touch for more personalized information.
Kidkraft, Le Toy Van, Hibba
Supplier name
 
Wholesalers, Manufacturers
A promotional products supplier offers a wide range of customizable items across various categories. With a vast array of products, they cater to different needs and events. Providing quality, quick turnaround, and affordable options, they strive to leave a lasting impression. For more information, visit their website or contact them directly.
Ferris, Fruit Of The Loom, Geneva, Kimber, Russell Athletic, Phillips, Cricket, Alpine, Dupont, Blackberry, Carhartt, Marmot, Adidas, Apex, Aurora, Bella, Blade, Blazer, Boston, Buck, Canyon, Cardinal<span class="list-helper-toggle-more-text"> and <a href="#">64 more</a></span><span class="list-helper-more-text d-none">, Challenger, Clover, Coach, Columbia, Dickies, Dune, Fossil, Gildan, Graham, Hanes, Iris, Jones, Lotus, Mango, Mason, Mulberry, Nautica, Nike, Parker, Pearl, Pebble, Puma, Springs, Spyder, Totes, Under Armour, Venom, Blossom, Libbey, Mondo, Plum, Sonic, Starlight, Zest, Honeycomb, Realtree, Iceberg, Off White, Huskies, Essex, American Apparel, Anvil, Augusta Sportswear, Bayside, Comfort Colors, Comfortwash, Dri Duck, Jerzees, Lat, Legacy, Next Level, Paragon, Rabbit Skins, Champions, Retro, Blu, Armour, Heat, Vintage, Outdoor, Hidden, Anchor, Ecosmart, Monument</span><span class="list-helper-toggle-less-text d-none"> <a href="#">less</a></span>
Supplier name
 
Manufacturers
Specializing in the toy manufacturing industry, this company has been a trusted name since 1947, dedicated to creating high-quality outdoor play equipment for children. Their wide range of products includes pedal tractors, construction vehicles, and outdoor toys designed to stimulate children's imagination and promote physical activity. By focusing on robust, weather-resistant toys, they ensure that children can enjoy active play regardless of the season, promoting valuable outdoor experiences free from screens. Each product is carefully crafted to support the development of motor skills and provide hours of fun, allowing children to step into various roles such as gardener, builder, or adventurer. The company takes pride in its commitment to quality and safety, providing peace of mind for parents while encouraging kids to explore and play. With over 70 years in the industry, this brand has influenced the playtime of millions, ensuring that outdoor activities remain a cherished part of childhood. For those interested in learning more about the diverse range of toys available, or to engage with the brand, the website is available for detailed insights and direct inquiries about their product offerings. Engaging with this essential part of childhood play, families can discover numerous options tailored for different age groups, enhancing learning and development through hands-on experiences.
Komatsu, Kubota, Massey Ferguson, New Holland, Jcb, Case, Landini, Claass, Valtra, Mc Cormick, Dakar
Supplier name
 
Manufacturers
The supplier is a prominent player in the toy industry, specifically focusing on the design and distribution of plush toys that capture the essence of beloved video game franchises and animated series. Based in Tucson, Arizona, this company has made a name for itself by creating high-quality, collectible plush items that resonate with fans of all ages. Their product offerings include a variety of characters from well-known franchises such as My Little Pony and Transformers, alongside original creations that encourage imaginative play. Emphasizing craftsmanship and attention to detail, these plush toys not only serve as toys but also as cherished collectibles for avid fans and gamers. The supplier is committed to ensuring customer satisfaction through quality products that enhance the play experience. Their dedication to innovation and trend awareness keeps their offerings fresh and engaging. The toys are designed with the intent to spark joy and nostalgia, making them ideal for both young audiences and collectors. Potential customers are encouraged to explore the full range of available products by visiting the supplier's website or by reaching out directly for any inquiries. The supplier's combination of creativity, quality, and passion for the toy industry sets them apart, establishing a strong connection with their customer base while continuously expanding their offerings.
My Little Pony
Supplier name
 
Wholesalers, Liquidators
This supplier is your one stock shop for licensed character merchandise featuring your favorite TV and movie characters! They carry a wide assortment of products ranging from school bags, toys, games, puzzles, party supplies, and more. Access wholesale by requesting a quote from ron@kimmyshop.com. Send the SKU #s and Quantities and they will get back to you within 1-2 business days with a discounted quote.
Disney, Mattel, Hasbro, Unique, Amscan, Spin Master, Adventure Time, Angry Birds, Avengers, Barbie, Batman, Beauty and the Beast, Big Hero 6, Blaze, Bubble Guppies, Caillou, Captain America, Cars, Cinderella<span class="list-helper-toggle-more-text"> and <a href="#">56 more</a></span><span class="list-helper-more-text d-none">, Curious George, DC Super Hero Girls, DigiPenguins, Dinotrux, Descendants, Disney Frozen, Disney Planes, Disney Princess, Doc McStuffins, Elena of Avalor, Elmo, Emoji, Finding Dory, Finding Nemo, Harry Potter, Hello Kitty, The Lion Guard, Littlest Pet Shop, Marvel Ant-Man, Marvel Heroes, Masha and the Bear, Mickey Mouse, The Minions, Minnie Mouse, Moana of Oceania, Monster High, My Little Pony, Num Noms, Pac Man, Paw Patrol, Peppa Pig, PJ Masks, Pokemon, Powerpuff Girls, Pusheen, Scooby-Doo, The Secret Life of Pets, Sesame Street, Shimmer and Shine, Skylanders, Sofia the First, Spider-Man, Star Wars, Strawberry Shortcake, Super Mario, Superman, Teenage Mutant Ninja Turtles, Teletubbies, Thomas the Tank Engine, Toopy and Binoo, Toy Story, Trolls, Winnie the Pooh, WWE, Yo-Kai Watch, The Zelfs</span><span class="list-helper-toggle-less-text d-none"> <a href="#">less</a></span>
Supplier name
 
Wholesalers, Manufacturers
In the dynamic early learning and toy industry, this supplier stands out by offering an extensive selection of products tailored for children from birth to early development stages. Their catalog features a variety of toys such as dolls, role-play sets, puzzles, and innovative educational tools designed to stimulate learning and creativity. This supplier is committed to fostering a supportive play environment where children can explore their imagination and develop essential skills. Their toys are thoughtfully crafted to engage young minds and promote interaction, essential for cognitive and social growth. They feature characters from popular children's shows and classic themes that resonate with both kids and parents. Quality and safety are paramount, with products designed to meet rigorous safety standards. This supplier continually emphasizes eco-friendly materials, ensuring that their toys are safe for young users and kind to the environment. They explore new trends and technology to offer interactive experiences, such as electronic learning devices and creatively designed playsets. Coupled with excellent customer service, efficient delivery options, and attractive special offers, they ensure a smooth shopping experience for their valued customers. Whether one is searching for birthday gifts or educational resources, this supplier provides a wide array of options to cater to various needs. For more information, visit the website or contact directly.
Leapfrog, Fisher-Price, Vtech, Lego Duplo, Thomas And Friends, Early Learning Centre, Happyland, Whizz World, Blossom Farm

Related products

Kids Patch Band
Decreasing
-375% Growth
The Kids Patch Band is an engaging and versatile accessory that appeals to both children and parents looking for fun, customizable fashion options. With its typical selling price range of $7 - $14, this product caters to budget-conscious buyers seeking unique gifts or personal items
Bed Tent
Decreasing
-4.8% Growth
The Bed Tent is a unique and innovative product designed to create a private, cozy space for rest and relaxation, appealing to buyers seeking a blend of comfort and creativity in their sleeping environments. With a typical selling price range of $40 to $97, this product offers sellers the opportunity to cater to various budget segments while tapping into the growing trend of personalized home decor
Plushies
Decreasing
-3.3% Growth
Plushies are popular soft toys that appeal to a wide demographic, offering comfort and companionship to buyers of all ages. With a selling price range between $15 and $30, sellers can provide both affordability and variety, catering to buyers looking for gifts, decor, or personal items
Kids Black Donut Set
Decreasing
-9900% Growth
The Kids Black Donut Set offers a unique and playful option for sellers targeting parents looking for engaging and entertaining products for their children. With a typical selling price range of $8 - $36, this product appeals to buyers who value quality and creativity in children's play items
Kids Cube Toy
Decreasing
-63% Growth
Kids Cube Toy is an engaging and educational product designed to enhance children's cognitive and motor skills. This versatile toy appeals to parents seeking fun yet developmental play options for their young ones
Toynk Toys
Decreasing
-375% Growth
Toynk Toys offers a diverse range of engaging and collectible items, appealing to buyers of all ages who enjoy unique and themed toys. With a typical selling price range of $15 to $26, sellers can effectively cater to the market segment seeking quality and fun products
Plushy
Increasing
12.7% Growth
Plushy is an engaging and versatile product that appeals to buyers of all ages, making it an excellent addition for sellers looking to diversify their eCommerce store offerings. With a typical selling price range of $12 - $20, it provides an affordable yet delightful option for buyers seeking comfort and companionship in their plush collectibles
Disney Toys
Decreasing
-41.6% Growth
Disney Toys, known for their popularity among children and collectors alike, present a significant opportunity for sellers to engage with a broad audience. With a diverse range of product offerings, from plush toys to action figures, these items typically retail between $15 to $50, appealing to both budget-conscious buyers and those willing to spend on high-quality collectibles
Dollhouse
Decreasing
-22.5% Growth
Dollhouses, versatile toys that inspire creativity and imaginative play, appeal to a broad range of buyers, particularly during the holiday season. With a typical selling price between $50 and $150, sellers can cater to both budget-conscious buyers and those looking for premium options
Plush Stuffed Animals
Increasing
35.8% Growth
Plush Stuffed Animals are a popular choice for sellers looking to attract buyers seeking comforting and quality gifts for children and collectors alike. With a typical selling price range of $13 - $25, this product offers a balance of affordability and perceived value, making it appealing to a broad audience
Fidget Toys
Decreasing
-18.5% Growth
Fidget Toys are increasingly popular among buyers seeking stress relief and focus enhancement, making them an excellent option for sellers looking to diversify their eCommerce store offerings. With a typical price range of $5 to $15, these toys cater to a wide audience, including children and adults
Plush Do-it Girls
Decreasing
-9900% Growth
Plush Do-it Girls are engaging, customizable plush toys that appeal to buyers seeking unique, hands-on experiences. With a selling price range of $15 - $25, these products tap into the growing trend of personalized gifts and creative play
Kids Electric Car
Decreasing
-30.1% Growth
Kids Electric Cars, designed for safety and fun, present an exciting opportunity for sellers aiming to attract parents looking for engaging outdoor activities for their children. With a typical price range of $120 - $300, these products cater to mid-range buyers seeking quality and durability
Hot Wheels
Increasing
0.4% Growth
Hot Wheels, known for their iconic die-cast cars and track sets, presents a unique opportunity for sellers targeting buyers interested in collectibles and toys. With a typical selling price range of $14 to $32, these products cater to a wide demographic, from children seeking fun to adult collectors seeking nostalgia
Wooden Animal Toy
Increasing
378.1% Growth
Wooden Animal Toys are appealing to sellers aiming to provide eco-friendly and durable play options for children. With a typical selling price range of $14 - $22, these toys meet the growing demand for sustainable products among conscious buyers
Toy Vehicles
Increasing
6.9% Growth
Toy vehicles are a versatile and popular product that appeal to a wide range of buyers, making them an attractive addition for sellers looking to diversify their eCommerce store offerings. With a typical selling price range of $14 - $25, these toys cater to various budgets while providing quality and fun
Action Figures
Increasing
44% Growth
Action figures are a dynamic product appealing to a vast demographic, including collectors and children alike, making them an excellent choice for sellers looking to diversify their offerings. With a typical selling price range of $15 to $35, sellers can cater to both budget-conscious buyers and those seeking collectible items
Girls Doll Sandals
Decreasing
-9900% Growth
Girls Doll Sandals are a fashionable accessory that appeals to young buyers and can enhance the offerings of sellers in the children's footwear market. With a typical selling price between $15 and $20, these sandals provide an affordable option for buyers seeking trendy and functional items for their dolls
Mini Portable Rotary Ball Pit
Decreasing
-136.4% Growth
The Mini Portable Rotary Ball Pit is an innovative and engaging play item designed to provide endless fun for young children. With a typical selling price range of $24 - $40, this product appeals to parents seeking affordable and entertaining options for their kids
Kids Plastic Doll Set
Decreasing
-375% Growth
The Kids Plastic Doll Set offers an engaging and creative play experience, appealing to buyers looking for quality toys that encourage imaginative play. With a typical selling price range of $17 - $30, this product can attract budget-conscious parents seeking value without sacrificing quality
Feedback