Air Fresheners Market Trends, Forecast & Insights [2025]

**Executive Summary: Air Fresheners** Air fresheners represent a growing segment within the home fragrance market, appealing to buyers seeking to enhance their living spaces with pleasant scents. These products are available in various forms, including sprays, gels, plugins, and diffusers, catering to diverse preferences. With increasing consumer interest in creating a comfortable home environment, air fresheners present a lucrative opportunity for sellers to tap into emerging trends related to home wellness and ambiance. As we move towards the spring season, there's typically a rise in buyer interest in air fresheners, particularly for refreshing scents that align with the transition to warmer weather. This makes it an opportune time for sellers to start stocking and marketing these products, ensuring they capture the anticipated demand as consumers begin refreshing their homes for spring. Overall, entering the air freshener market now, as buyers begin to think about home improvement and ambiance, could be a sound decision for sellers looking to expand their eCommerce store offerings.